The need for an individual to dedicate himself to artistic production and the resulting opposition of his family to this activity can be a difficult reality. A fight resolved through a video where frustration provokes rupture with the already known, providing new expressive fields that the family will never see because the prevailing visual norm is left behind.
“Of course my parents didn't like it...” The word artist, in popular thought, is synonymous with poverty, insanity, working without a salary, or a lazy person who talks a lot. The vital urgency to dedicate oneself exclusively to artistic production is a taboo in a society that has inherited a restrictive past. In fact, even the self-denomination of artist is taboo. When someone introduces themselves as an artist, at least in Spain, people normally think that that they are presenting themselves in a way that is superior than they really deserve.
Even the institutional legitimacy provided this profession by a university degree in Fine Arts has been unable to eradicate these concepts from public opinion. As a result, dedicating oneself to art is a radical decision. This is true not just economically speaking, but also socially and, more intimately, within the family. All of a sudden all of the accumulated fears about the personal growth of this son or daughter come to the surface. Juan Crego presents those fears in this piece through audio while the image shows elements of the family home being electronically distorted by the effects tools of the period. The noises and deformations, in both the image and the sound, offer an exploration and plastic experimentation that supports the artists' rejection of these pressures. Accelerations of the environment are employed alongside abstractions produced by camera movement, electronic textures combined with whispers, whistles and increasingly anxious breaths, to react to the artists' impotence. The representation of an interior fight between what is expected and what one really wants to be, “the loneliness of the misunderstood artist”.
Idea and production: Juan Crego
Voices in off: Garbiñe Quintano, Juan Crego